[ad_1] Top 10 WWE merchandise sellers for 2023

Dec 26, 2023

Top 10 WWE merchandise sellers for 2023

TOI Sports Desk

10. The Usos

With The Usos joining the Bloodline, their merchandise sales surged, earning them the 10th spot, demonstrating the impact of their alliance even as Jey and Jimmy exist on different brands.

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9. Rhea Ripley

Reigning as the WWE RAW Women’s Champion, Rhea Ripley's prominence in the women’s division has soared, and her recent win at WWE Crown Jewel in a fatal-5-way match solidifies her standing.

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8. Eddie Guerrero

Despite his passing in 2005, Eddie Guerrero's enduring popularity and merchandise sales remain strong, cementing his legacy as one of the world’s most famous and influential wrestlers.

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7. Generic WWE items

Generic WWE items, from Payback to title belts, dominated sales, showcasing the adaptability and broad appeal of these goods, with one title belt potentially equaling the sales of numerous superstar shirts.

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6. nWo

As a lasting representation of professional wrestling from the late 1990s, the nWo continues to attract fans, leading to sustained sales of merchandise, including t-shirts, hats, and action figures featuring their iconic black and white emblem.

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5. LA Knight

LA Knight has claimed the 5th spot, with his gear becoming more accessible at live events, boosting sales and raising awareness for the rising star.


4. John Cena

John Cena remains the "People’s Champ," consistently driving high merchandise sales and contributing significantly to WWE's profits over an extended period.

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3. Roman Reigns

As the reigning force in WWE for three years, Roman Reigns, "The Tribal Chief," continues to generate substantial revenue for WWE, securing the 3rd position in merchandise sales.

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2. Stone Cold Steve Austin

A true legend, "Stone Cold" Steve Austin's enduring popularity is evident in the sustained demand for his trademark Austin 3:16 t-shirts and other Attitude Era items.

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1. Cody Rhodes

The American Nightmare" Cody Rhodes tops the list in merchandise sales for WWE in 2023, surpassing legends like Stone Cold, Roman Reigns, and John Cena since his return.

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